Solution Grow
Startup marketing · Sales · Growth

Startup marketing is all about learning fast. We have the experience and a process.

SolutionGrow combines experienced hands-on founder sparring, targeted sales outreach and a data-driven Growth Engine to find where your startup's growth can actually come from.

We test markets, customers, messages and channels — then move the effort into what the data says is working. No more guessworking.

Talk through your next 90 daysSee how the Growth Pilot works
4
month pilot
8
growth sprints
200
target companies
~400
decision-makers, typically
€3,900
per month

Startups don't need another 12-month marketing plan.

Most startups are still discovering which customers, markets, messages and channels can produce scalable growth.

That makes long marketing plans based on assumptions dangerous.

Instead, we work in two-week growth sprints. For each sprint we decide what to do next. Always based on real data, never guessing..

4 months = 8 two-week growth sprints.

Every sprint creates new evidence

  • Who responds?
  • What are customers searching for?
  • Which message creates conversations?
  • Which market shows demand?
  • Which campaign produces opportunities?
  • What does the sales team learn from actual conversations?
The 360° growth model

Outbound finds the market. Inbound builds the market.

We connect the two.

Outbound / Sales Tryouts

50 researched companies a month, approached one by one. Responses show which segments, titles and problems are real.

Inbound / Growth Engine

Search, content, ads and landing pages built on what the market is asking for — and on what sales conversations reveal.

  1. Founder & sales insight
  2. Market hypotheses, Competitors
  3. Sales Tryouts + Inbound Growth
  4. Market response
  5. Startup Marketing Engine
  6. Next decisions
  7. Next two-week sprint
  8. ↺ and back to insight
Sales Tryouts

50 carefully selected companies. Every month.

Every month we identify 50 high-potential organizations based on the startup's commercial objective. Depending on the business, these may be potential customers, strategic accounts, distributors, commercial partners, technology partners or ecosystem partners.

We then identify the relevant decision-makers and their contact information. Outreach is done individually, company by company.

This is not mass outreach.

Each target is researched and approached with a message based on why that particular company could have a reason to talk with you.

  • Month 150 companies
  • Month 250 companies
  • Month 350 companies
  • Month 450 companies

200

target companies

~400

relevant decision-makers, typically

Actual contact volume depends on the project, market and buying structure.

Every sales conversation makes the marketing smarter.

The objective isn't simply to send messages. That information feeds directly back into Startup Marketing Engine.

The next landing page, campaign, article, search strategy or outreach sprint can therefore be better than the previous one.

Sales Tryouts tell us

  • which customer segments respond
  • which job titles engage
  • which problems create interest
  • which value propositions fall flat
  • which markets deserve more investment
  • what customers actually say about the problem
Growth Engine

While outbound tests the market, Startup Marketing Engine builds demand.

Startup Marketing Engine continuously combines commercial objectives with real market data. Depending on the startup and the sprint, this can include:

Search demandSEOGoogle AdsAI visibilityContentLanding pagesConversionCompetitor intelligenceMarket analysisCustomer insightsSales insightsOutreach data

The objective is not to "do every marketing channel." The objective is to continuously identify:

What should we do next?

Humans where real experience matter. Systems where systems matter.

Founder & Growth Partner

We work directly with founders and leadership.

  • commercial sparring
  • Startuo Marketing priorities
  • positioning
  • market decisions
  • founder perspective
  • partnerships
  • sales learning
  • deciding what deserves attention next

STARTUP MARKETING ENGINE

Runs the systematic growth work behind the company.

  • market data
  • search demand
  • SEO
  • paid acquisition
  • content
  • target account research
  • decision-maker identification
  • outreach intelligence
  • measurement
  • continuous prioritisation

Founder insight + market data + sales response = better decisions.

Built from real B2B growth work.

The Startup Marketing Engine methodology was not invented first for startups. Its underlying methods have already been used across international B2B markets including:

  • B2B SaaS
  • Medical industry
  • Defence industry
  • Software development
  • Forestry
  • Construction
  • Industrial technology
See how we approach B2B SaaS content marketing strategy →Read the B2B SaaS growth case →
“I've worked with 50 agencies during my career. I chose you guys because I don't need more BS.”
— SPACETIME
“This article is extremely good. I honestly couldn't have written it better myself.”
— MANUFACTURING B2B SAAS COMPANY · On content produced by SolutionGrow & Startup Marketing Engine

Startup Marketing needs commercial evidence.

Early traction

You have a product and some customers, but growth still depends heavily on founder relationships and individual opportunities.

Finding repeatability

You need to determine which ICP, message, market and acquisition channels can generate predictable opportunities. Startup Marketing Engine resolves this issue faster than any other methodology.

International growth

You have evidence that the product works and need to determine where and how to expand internationally. Startup Marketing Engine shows how to scale your business internationally. Based on data, not guesswork.

Probably not for you if you're still building the first version of the product and have no clear commercial use case to test.

4-month pilot

Startup Marketing: Growth Pilot

Four months to learn what actually creates growth.

  1. Month 1

    Sprints 1–2

    Establish hypotheses, target accounts, market demand and first experiments.

  2. Month 2

    Sprints 3–4

    Learn from market response and double down on promising signals.

  3. Month 3

    Sprints 5–6

    Improve positioning, channels, targeting and conversion based on accumulated evidence.

  4. Month 4

    Sprints 7–8

    Identify repeatable patterns and decide what deserves continued investment.

Across the pilot

  • 8 two-week sprints
  • 200 target companies
  • Typically ~400 decision-makers
  • Continuous inbound experiments
  • Continuous sales feedback
  • Continuous prioritisation

One team. One growth system.

€3,400 / month

4-month pilot

Total pilot investment: €15,600

Instead of hiring separate strategy, marketing, demand generation and outbound resources, you get one experienced team running the entire commercial learning loop. A Team that works together with founders as part of your team. 

Included

  • Startup Marketing Engine operation
  • 8 two-week growth sprints
  • Market and demand analysis
  • Target account identification
  • Decision-maker research
  • Personalised outreach
  • Inbound growth experiments
  • SEO / paid / content testing where relevant
  • Landing page and conversion work where relevant
  • Sales and marketing learning loop
  • Continuous prioritisation
  • Founder / leadership sparring

What does your startup need to prove in the next 90 days?

  • A new market?
  • A repeatable customer segment?
  • A stronger pipeline?
  • Commercial partners?
  • A positioning that actually gets responses?

Let's identify the most important commercial assumptions and decide how to test them.

Prefer email or a call? Contact us